Creating the Ultimate Customer Experience: A Guide for Service Businesses
I work with a number of service-based businesses, and my background has almost entirely been spent working with service based businesses. From accounting firms to…
The Importance of Branding
Building a Strong Identity for Your Business Hi there! In today's fast-paced and competitive business world, building a solid brand is more important than ever.…
Getting the most out of Sponsorships
There are three things to think about when assessing sponsorships as part of your marketing strategy.
Inspired Rides – Creating Something New
Those that know me will know that I am mildly obsessed with mountain biking. OK maybe a little more than just mildly. I enjoy the…
Content Marketing – A simple how to guide
So, you’re interested in a planned approach to developing your own content marketing but not sure where to start or, you’ve developed a bunch of…
Mary Meeker’s Internet Trends Report – What does it mean for you?
Mary Meeker's annual Internet Trends Report is always an insightful read and especially relevant for marketing. One standout stat to me... Globally in 2018,…
Knowing Your Customer – Kirsty Traill @ Hootsuite
Hootsuite’s VP of Customer Kirsty Traill on Knowing Your Customer, a great watch!
The Essential Guide to Finding Suppliers in China
The Canton Trade Fair The Canton Trade Fair (China Import and Export Fair) is a really big deal as it hosts over 60,000 exhibitors over…
The Essential Guide to Determining Your Ideal Target Customers
Being able to clearly articulate who your ideal target customer is can give you a significant market advantage, yet many businesses can’t easily explain who…
The Essential Guide to Highly-Effective SEO
Introduction SEO, SEM, CTA’s!! It all seems confusing sometimes right? You’ve got 99 problems and SEO err umm actually; it probably is one of them.…
Walking The Talk With Our New Website
After two years in business as Workshop X, we decided it was high time to put our money where our mouth was and begin "Walking…